Come coprire i cambiamenti climatici in modo da coinvolgere il pubblico

Some of the highest-profile climate change reporting in recent years has delivered a gloom-and-doom message, turning off audiences who have come to believe it's too late to do anything. Images of starving polar bears and forest fires have washed over others who don't see any impact on their lives or need for alternatives to fossil fuels, plastics or diets that damage the Earth. How can journalists combine the latest science and data-driven journalism with human stories of the impacts of climate change to better engage audiences? What is the role of science journalism - if any - in influencing public policy and environmental protection? How can newsrooms report on solutions that are working for communities, local governments and businesses - and can be replicated elsewhere? We'll talk about how can journalists can make mind-boggling global threats understandable on a local level, and how a new approach to climate reporting can drive impact.