I podcast per coinvolgere il pubblico e incentivare gli abbonamenti

As news outlets prioritise loyal audiences and paid subscriptions, many are finding that podcasting plays a unique role in making audiences more engaged and more willing to pay for quality journalism. Our panel will explain how their newsrooms are successfully using audio storytelling to enhance their journalism, expand their audiences and grow their revenue. And we’ll have new ideas on how journalism organisations of all sizes and types can make the most of the growing demand for podcast news.