Most discussions about the future of journalism give little explicit attention to the place and purpose of visuals, especially photojournalism. While it is commonplace to acknowledge the importance of images in the presentation of journalism and the attraction of compelling pictures to the audience is recognized, the voice of visual journalism is not readily heard in the current debates. In the age of synthetic media, with the proliferation of generative AI and its capacity to produce increasingly realistic photographs, this silence needs to be overcome.

This panel will discuss how and why visual journalism needs to be elevated in contemporary discussions, the danger that synthetic visual media poses to the power of images to document events and issues, and why generative AI is likely to increase media organizations’ reliance on authenticated visual content.

Organised in association with The VII Foundation.

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