News organizations that have moved toward subscription models sometimes find that retaining paid subscribers can be as challenging and important as attracting new ones. When produced well, podcasts pl...
Nicole Jackson
Nicole Jackson is head of audio at The Guardian, overseeing a slate of award-winning podcasts including the Guardian's daily news show Today in Focus, Football Weekly, Politics Weekly UK and Politics Weekly US, Comfort Eating, Pop Culture with Chante and the chart topping narrative series Can I Tell You A Secret.
Prior to that she was the executive editor of Today in Focus, joining as part of the launch team and was instrumental in turning Today in Focus into the UK's leading news podcast. Prior to Today in Focus, Nicole worked as a commissioning editor in the Guardian's multimedia department where she produced and directed award-winning films, was features editor of the Guardian's Saturday magazine and was a commissioning editor on g2, the Guardian's daily news features magazine.
Forget the new technologies of artificial intelligence, it is one of the oldest that is having a renaissance in the media industry. Audio is booming with publishers increasingly putting more resources...
